January 8th, 2008 by David Weinberger
Alert! Cool Googlosity Feature! On a hunch, I just typed the carrier name and number of Margaretâ€™s plane flight into the Google search box, and Google correctly parsed that data and offered as the first search result a link to the actual status page for that flight â€” but on the search results page, it also listed the flightâ€™s origin, destination, scheduled departure and arrival times, and its present status â€” right there atop Google results page one, no messing with airlinesâ€™ arcane â€œenter this data into that box and click the following agreements, and by the way whatâ€™s your credit card number, your flight club number, and an email address at which we can harass you for the rest of the internetâ€™s lifetime.â€
Nice parsing, Google!